During the late evening of Tuesday, January 27, 1931 (10:30 pm), "Clara Lu 'n' Em" made radio-broadcasting-history. when it hit the NBC Blue Network airwaves as, what appears to be, the first-ever soap opera. "Clara Lu 'n' Em" aired throughout the 30s & early 40s on the NBC Blue Network & CBS, until, in 1945 it reached syndication heaven. Colgate-Palmolive-Peet, impressed with the program, thought it worth-while to sponsor, but did not like the current late night time-slot it was placed in.
Many believe February 15, 1932 to be the first airdate, rather that Jan 27/31. In actuality, Feb 15/32 was the day the show moved from the 10:30 pm, Tuesday thru Saturday time-slot, to the morning time slot, where it stayed for many years to come â with, you guessed it â Colgate-Palmolive-Peet as their sponsor.
This Old Time Radio soap opera is the story of the lives of three yappy housewives (Clara Roach, Lu Casey, & Emma Krueger) who gathered together on a daily basis, to share caffeine, recipes and the latest news (GOSSIP!). "Clara Lu 'n' Em" was actually created as a joke script. On a whim, 3 sorority sisters at Northwestern University, had written a skit telling the story of 3 gossipy friends.
These three University 'sisters' (Louise Starkey, Isobel Carothers & Helen King) approached WGN radio in Chicago with a written script, agreeing to do their first radio broadcasts for free. This was a great deal for 'Super Suds' the local radio sponsor, as 'Super Suds' then became known as the first 'soap product' - to sponsor the 1st 'network daytime program' - or the first 'Soap Opera.'
* And, as it is 'said' - the rest is broadcast history.
Includes 14 Episodes!
Episodes On This CD-R:
Clara Lu 'n Em 310127 - Audition. Real Estate.mp3
Clara Lu 'n Em 340705 - The Girls Are In New York.mp3
Clara Lu 'n Em 350628 - Wedding Preparations.mp3
Clara Lu 'n Em 350701 - Lu Opens Wedding Gifts.mp3
Clara Lu 'n Em 360106 - Men Are The Weaker Sex.mp3
Clara Lu 'n Em 420608 - Undeclared Sugar Honey.mp3
Clara Lu 'n Em 420731 - The New Grand Baby.mp3
Clara Lu 'n Em 420812 - Clara Has Measles Symptoms.mp3
Clara Lu 'n Em 421109 - The Harvest Hop.mp3
Clara Lu 'n Em 421113 - An Old Fashioned Party.mp3
Clara Lu 'n Em 421116 - After The Party Complaints.mp3
Clara Lu 'n Em 421202 - Christmas Presents (Partial).mp3
Clara Lu 'n Em 421204 - Grandpa Buys A Pig Show Finale (Partial).mp3